Hi, I'm Jessica. Principal Product Designer. 15+ years.
Hi, I'm Jessica.
Across regulated & technical enterprise, multi-product portfolios, and 0→1 platforms
I bridge design craft & business strategy, from greenfield launches to enterprise scale.
Designs systems that do the thinking, so people put in less, and get more back.
Built the Operator Layer Beneath the Marketplace
AptDeco
Built the internal capacity platform that ran AptDeco's logistics, the operator layer beneath a marketplace that holds zero inventory and books same-day pickup and delivery on every order. Real-time dashboard, predictive recommendation engine, operator-editable parameter portal. The brief was scoped correctly from kickoff, so the work wasn't reframing the problem. It was encoding the one person who was the system.
0→1
AI Trust
Operator Layers
Predictive Systems
Expert Encoding
Built the Operator Layer Beneath the Marketplace
AptDeco
Built the internal capacity platform that ran AptDeco's logistics, the operator layer beneath a marketplace that holds zero inventory and books same-day pickup and delivery on every order. Real-time dashboard, predictive recommendation engine, operator-editable parameter portal. The brief was scoped correctly from kickoff, so the work wasn't reframing the problem. It was encoding the one person who was the system.
0→1
AI Trust
Operator Layers
Predictive Systems
Expert Encoding
Built the Operator Layer Beneath the Marketplace
AptDeco
Built the internal capacity platform that ran AptDeco's logistics, the operator layer beneath a marketplace that holds zero inventory and books same-day pickup and delivery on every order. Real-time dashboard, predictive recommendation engine, operator-editable parameter portal. The brief was scoped correctly from kickoff, so the work wasn't reframing the problem. It was encoding the one person who was the system.
0→1
AI Trust
Operator Layers
Predictive Systems
Expert Encoding
Built the Operator Layer Beneath the Marketplace
AptDeco
Built the internal capacity platform that ran AptDeco's logistics, the operator layer beneath a marketplace that holds zero inventory and books same-day pickup and delivery on every order. Real-time dashboard, predictive recommendation engine, operator-editable parameter portal. The brief was scoped correctly from kickoff, so the work wasn't reframing the problem. It was encoding the one person who was the system.
0→1
AI Trust
Operator Tools
Expert Encoding
The Spatial Grammar That Holds the Scheduler's Context
CaseCTRL
Rebuilt the surgical scheduling platform for CaseCTRL's independent clinics around a single spatial grammar for cognitively loaded work. Three-panel layout, four context-holding surfaces, AI suggester with a visual trust contract.
Spatial Grammar
Clinical UX
AI Trust
IA
Diagnostic Reframe
The Spatial Grammar That Holds the Scheduler's Context
CaseCTRL
Rebuilt the surgical scheduling platform for CaseCTRL's independent clinics around a single spatial grammar for cognitively loaded work. Three-panel layout, four context-holding surfaces, AI suggester with a visual trust contract.
Spatial Grammar
Clinical UX
AI Trust
IA
Diagnostic Reframe
The Spatial Grammar That Holds the Scheduler's Context
CaseCTRL
Rebuilt the surgical scheduling platform for CaseCTRL's independent clinics around a single spatial grammar for cognitively loaded work. Three-panel layout, four context-holding surfaces, AI suggester with a visual trust contract.
Spatial Grammar
Clinical UX
AI Trust
IA
Diagnostic Reframe
The Spatial Grammar That Holds the Scheduler's Context
CaseCTRL
Rebuilt the surgical scheduling platform for CaseCTRL's independent clinics around a single spatial grammar for cognitively loaded work. Three-panel layout, four context-holding surfaces, AI suggester with a visual trust contract.
Spatial Grammar
AI Trust
IA
Diagnostic Reframe
The Operator Contract for Probabilistic AI at Enterprise Scale
Guardian Life Insurance
Designed the enterprise platform for Guardian's independent advisor force around a reframe: "Tool consolidation wasn't the commercial problem, allegiance was." Dual-fiduciary contract architecture, three named systems (Household Graph, Agentic Workflow Engine, Bounded Exception Mechanism), 8+ end-to-end advisor workflows.
Enterprise Scale
AI Trust
Probabilistic AI
Agentic UX
Operator Contract
The Operator Contract for Probabilistic AI at Enterprise Scale
Guardian Life Insurance
Designed the enterprise platform for Guardian's independent advisor force around a reframe: "Tool consolidation wasn't the commercial problem, allegiance was." Dual-fiduciary contract architecture, three named systems (Household Graph, Agentic Workflow Engine, Bounded Exception Mechanism), 8+ end-to-end advisor workflows.
Enterprise Scale
AI Trust
Probabilistic AI
Agentic UX
Operator Contract
The Operator Contract for Probabilistic AI at Enterprise Scale
Guardian Life Insurance
Designed the enterprise platform for Guardian's independent advisor force around a reframe: "Tool consolidation wasn't the commercial problem, allegiance was." Dual-fiduciary contract architecture, three named systems (Household Graph, Agentic Workflow Engine, Bounded Exception Mechanism), 8+ end-to-end advisor workflows.
Enterprise Scale
AI Trust
Probabilistic AI
Agentic UX
Operator Contract
The Operator Contract for Probabilistic AI at Enterprise Scale
Guardian Life Insurance
Designed the enterprise platform for Guardian's independent advisor force around a reframe: "Tool consolidation wasn't the commercial problem, allegiance was." Dual-fiduciary contract architecture, three named systems (Household Graph, Agentic Workflow Engine, Bounded Exception Mechanism), 8+ end-to-end advisor workflows.
Enterprise Replatforming
IA
Agentic UX
Operator Contract
A Little about me
Low tolerance for wasted effort. The user's, the business's, and mine.
Most of how I work comes from that. I like to do the hard thinking up front, and once it's done, the system carries the rest. What gets built has to last. Low maintenance, picks up easily by others, survives my exit.
The right outcome should be the one the user reaches on their own, with AI suggesting and assisting but never making the call. The user stays in control. That way, the system stays invisible, the experience feels neutral, and the user feels like they made a good decision by themselves.
A Little about me
Low tolerance for wasted effort. The user's, the business's, and mine.
Most of how I work comes from that. I like to do the hard thinking up front, and once it's done, the system carries the rest. What gets built has to last. Low maintenance, picks up easily by others, survives my exit.
The right outcome should be the one the user reaches on their own, with AI suggesting and assisting but never making the call. The user stays in control. That way, the system stays invisible, the experience feels neutral, and the user feels like they made a good decision by themselves.
A Little about me
Low tolerance for wasted effort. The user's, the business's, and mine.
Most of how I work comes from that. I like to do the hard thinking up front, and once it's done, the system carries the rest. What gets built has to last. Low maintenance, picks up easily by others, survives my exit.
The right outcome should be the one the user reaches on their own, with AI suggesting and assisting but never making the call. The user stays in control. That way, the system stays invisible, the experience feels neutral, and the user feels like they made a good decision by themselves.
A Little about me
Low tolerance for wasted effort. The user's, the business's, and mine.
Most of how I work comes from that. I like to do the hard thinking up front, and once it's done, the system carries the rest. What gets built has to last. Low maintenance, picks up easily by others, survives my exit.
The right outcome should be the one the user reaches on their own, with AI suggesting and assisting but never making the call. The user stays in control. That way, the system stays invisible, the experience feels neutral, and the user feels like they made a good decision by themselves.
